C_C4H225_12 SAP Certified Technology Associate - SAP Emarsys Customer Engagement Implementation Exam - free online MCTS-uddannelse (2023)

Delivery method: SAP certified
Level: vocational education
Exam: 80 questions
Example question: see more
Result: 68%
Duration: 180 minutes
English language

describe
The certification exam "SAP Certified Technology Associate – SAP Emarsys Customer Engagement Implementation" certifies that candidates have the fundamental and fundamental knowledge required for the role of a technical consultant. This credential demonstrates that the candidate has a comprehensive understanding and can practically apply knowledge to projects to contribute to the success of the planning and implementation phases in a mentoring role. Previous project experience is not necessarily a prerequisite for taking this exam. Certificates issued for passed exams are valid for 5 years.

record
To ensure success, SAP recommends a combination of courses and hands-on experience, along with knowledge of the appropriate documentation. Prepare for the certification exam as the questions will test your ability to apply the knowledge gained in the training.
You may not use reference materials (no access to online documentation or SAP systems) during the certification test.

subject area
See below for a list of topics that this certificate can cover and the courses that cover them. Its accuracy does not constitute a legitimate claim; SAP reserves the right to update the exam content (topics, topics, weighting) at any time.

Data collection and contact management > 12%
Define concepts related to Contact Management, Smart Insight, Web Extend, Relationship Data, SI Onboarding, Magento Onboarding and apply these concepts across the SAP Emarsys Customer Engagement platform.

Emarsys learning path
- or -
Emarsys Help Portal
Open SAP Emarsys

Account creation and setup > 12%
Define concepts related to DNS settings, SSL certificates, email channel settings and compliance, and account security settings that you will use in your deployment.

Emarsys learning path
- or -
Emarsys Help Portal
Open SAP Emarsys

Advanced data integration > 12%
Define concepts related to SAP Emarsys Customer Engagement API, platform integration, product data integration, and sales data import to apply in your implementation.

Emarsys learning path
- or -
Emarsys Help Portal
Open SAP Emarsys

Event management > 12%
Performs functions related to VCE, ESL, CRM ads, Mobile Engage Push and In-App, automation (AC and interactive) open hours content, web channels, forecasting and SMS.

Emarsys learning path
- or -
Emarsys Help Portal
Open SAP Emarsys

Analytics and insights > 12%
Define concepts related to email analytics, revenue analytics, and channel analytics so that they can be applied to any interaction with the SAP Emarsys Customer Engagement platform and its users.

Emarsys learning path
- or -
Emarsys Help Portal
Open SAP Emarsys

Product overview 8% – 12%
Explain how strategic dashboards help measure the effectiveness of marketing campaigns, how to classify customer segments based on value and the use of tactics. Identify the basics of contact segmentation and the channels available to marketers. Explain the types of eCommerce integrations available. Define product recommendations, their sources and their uses. Identify different ways of measuring results. Clarifies purpose and applies understanding of that purpose to trend reporting, bounce handling, whitelisting, and user administration.

Emarsys learning path
- or -
Emarsys Help Portal
Open SAP Emarsys

General information

exam preparation
All SAP consulting certifications are available as cloud certifications in Certification Central and can be reserved using product code CER006. With CER006 - SAP Cloud Certification you can take the exam of your choice up to six times a year - whenever and wherever! Exam dates can be selected and booked individually.

Each specific certification has its own set of preparation strategies. We define these as "subject areas" and can be found in each exam description. You can find out the number of questions, the duration of the exam, the areas you will be tested on, and the recommended courses and content you can refer to.

Certification exams may contain non-graded subjects that are tested for the upcoming exam. These unscored subjects are randomly distributed among the certification subjects and do not count towards the final score. When using unscored topics, you may not exceed the total number of exam articles published in the Training Store.

Keep in mind that professional-level certification also requires years of hands-on work experience and solving real-life scenarios.

For more information, see our SAP certification FAQ.

Maintaining the value of the certification
SAP Education works with the Certification & Enablement Influence Council to increase the value of certification and improve exams. More and more customers and partners are now looking for certification as a reliable benchmark to protect their investments. Unfortunately, as the need for certification increases, more and more people are trying to get SAP certification in a dubious way. This ongoing problem has led SAP Education to put a new focus on exam security. Check out our post to learn what you can do to protect the credibility of your certification status.

Our certification exam safety guide will help you navigate the exam experience as a candidate.

Safety guidelines

Question 1
What data does the email channel setup form collect? Note: there are 3 correct ones
Answer: To this question.

A. Website Information
B. Send volume
C. Product Information
D. Email Implementation
E. Historical Sales Information

Answer: A B D

question 2
In which node can you select filters and conditions like "Country equals US"?

A. The link was not clicked
B. Quick filter
C. Email Behavior Check
D. Filter connection
|
Answer: B

question 3
What is an SSL certificate? Note: There are 2 correct ones
Odgovor: Na ovo pitanje.

A: It is used by the Sender Policy Framework (SPF) to authenticate outgoing email.
B. It is used by the SAP Emarsys Customer Engagement API for secure data transfer.
C. Used to implement SAP Emarsys Customer Engagement password authentication and IP restrictions.
D. Used to encrypt access to SAP Emarsys Customer Engagement services and user connection domains.

Answer: BD

question 4
What are the mandatory steps to complete before attempting your first API call? notes:
There are 2 correct answers to this question.

A. Create a SAP Emarsys Customer Engagement prijava.
B. Create an API user.
C. Configure authentication.
D. Download the Postman collection.

Answer: B.C.

question 5
How do you build a segment of contacts who have recently opened an email, visited a website or made a purchase?

A. Analysis > Customer Lifecycle > Average Order > Placed Order (x) 天前 = 0-100
B. Analysis > Customer Lifecycle > Average Order > Customer Status = Platinum
C. Analysis > Customer Lifecycle > Customer Lifecycle > Number of days since last engagement = 0-15
D. Analysis > Customer Life Cycle > Customer Life Cycle > Customer Life Cycle Stages = Disappointed Customers

Answer: C

question 6
Where can I see the average purchase information for my contacts? NOTE: There are 2 correct answers to this question: .

A. Contents > Predictive Dashboard > Data Sources > Live Validation
B. Search > Search by Email Address > Edit Contact > Collect User Profile
C. Analysis > Customer Life Cycle > Customer Life Cycle
D. Contact > Segment > Edit Segment > View Contact > Edit Contact > Collect User Profile

Answer: C

question 7
Which of the following is true about the msrp field in the product data file? Note: there are 3 correct ones
Answer: To this question.

A. is the original price of the product.
B. Does not include currency.
C. A comma (,) is always used as a decimal.
D. This is a required field.
E. The Msrp value must be higher than the price for the recommendation to appear.

Answer: A B E

question 8
Which database cannot be used for campaign customization in SAP Emarsys Customer Engagement?

A. Amazonian redshift
B. Microsoft SQL Server
C, MySQL
D. Google Big Query

Answer: D